Introduction
Various visual elements are implemented on every website. Some of them are used to divide rough text into parts; others have certain and more important purposes. WordPress website owners also use graphs, images, and animations. Let’s understand why they are so important, how they can enhance your website, and which one to choose.
If you’re ready, let’s dive in!
The Importance of Visual Elements
According to Forbes research, 91% of consumers like visual content more than plain written content. Actually, it is not surprising at all. A lot of people need more than a simple paragraph to understand complex concepts and communicate without trouble. Visual elements, like infographics, videos, and quizzes, help website visitors to comprehend your message more thoroughly. By simplifying the written words, visual elements significantly enhance the content. Indeed, they can’t replace the written text; they just complement it by providing a better user experience.
According to “How People Learn,” the human brain is wired for visuals; it handles images 60 times faster than text, and 90% of the information sent to the brain is visual. Graphics can help make large sets of data easy for your WordPress website visitors to understand. However, it’s important to create graphics properly to aid comprehension. Busy or overcrowded graphics might confuse readers even more. Incorrectly drawn graphs could lead readers to incorrect conclusions. Here is an example of crowded visual content from the film rating and reviews website IMDb.
Data, when not represented responsibly, can mislead readers. Choose or create visuals in the proper amount that accurately communicate and enhance your information for your specific purpose and audience.
Trending Visual Elements for a WordPress Website
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Image Slider
On your WordPress website, an image slider is like an engaging slide show. It lets you show different pictures or messages in a new and interactive way. By displaying deals, things you’re selling, or important stuff in a rotating slideshow, you can catch people’s interest and get them involved. You can tweak how it looks and moves, making it suit the style of your site. This makes your main or landing pages look better and work more effectively. Besides, there are multiple WordPress plugins that can help you create sliders. A great tool is the Smart Slider: this plugin is a perfect choice if you’re looking for simplicity and feature-richness.
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Dark Mode
Adding dark mode to your WordPress theme gives users a cool option instead of the usual bright look. People who like to dim their screens at night really like it. Dark mode makes it easier on the eyes and easier to read when it’s dark. It makes your website look stylish and up-to-date, and it gives users a comfy way to view your site that matches their taste.
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Animations and Animated Elements
When you put animations and moving elements on your WordPress site, it looks cooler and gets people more interested. Little things like things changing when you hover over them or things moving around when you click on them can grab people’s attention and keep them interested in what you’re showing. Adding movement and things you can interact with makes browsing your site more fun and makes people remember it better. WordPress allows multiple options and makes the overall creative process easier. For instance, you can easily find plugins and tools to make animations or to create a GIF for free. Whether it’s showing off important stuff, explaining things, or just making your site look nicer, animations make the experience more exciting for visitors to your WordPress site.
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Improved Scrolling
Incorporating smooth scrolling and parallax effects enhances navigation and user experience on your WordPress site. A WordPress web design agency can help implement these features seamlessly, ensuring your website stands out with professional touches. Smooth scrolling ensures seamless transitions between content sections, facilitating effortless exploration for users. Parallax effects add depth and visual interest by creating a 3D-like illusion as background elements move at a pace different from that of foreground content. Together, these scrolling enhancements contribute to a more interactive and visually appealing website experience for your visitors.
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Accessible Design
By focusing on accessible design principles, you make sure that everyone can use your WordPress site, no matter their abilities or the tools they use. This means following rules like using the right HTML code, organizing your content sensibly, and making sure people can navigate with just a keyboard. Adding descriptions for images, using colors that everyone can see, even with an online image resizer, and letting people resize text make your site easier to use for everyone.
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Quizzes and Surveys
Adding quizzes and surveys to your WordPress site gives your audience a fun way to get involved and share their thoughts. Whether you’re using them for teaching, getting leads, or learning about your market, quizzes and surveys get people to join in and interact. By offering personalized responses or rewards for finishing, you encourage people to spend more time on your site and feel more connected. Plus, the info you gather from quizzes and surveys can help you plan your content, improve your products, and make your marketing strategies more effective. It’s a great way to learn about and meet the needs of your audience.
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Custom Fonts
Choosing fonts for your WordPress site helps you show off your brand’s style and make it stand out. There are lots of different fonts to pick from, so you can find ones that match your brand’s vibe and the people you’re trying to reach. Whether you want something fancy, clean, or fun, the right fonts make your content look better and easier to read. By using fonts that fit your brand’s look and message, you make your site look professional and consistent, which helps people remember and recognize your brand.
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Dynamic Illustrations
Adding dynamic illustrations to your WordPress site brings creativity and excitement. They help explain tricky ideas in a cool way. Whether you’re telling a story, showing information, or making something interactive, dynamic illustrations make people want to look around and find out more. By adding movement, interaction, or storytelling parts, they make the experience memorable and fun, getting people more involved and understanding better. Whether they’re helping explain stuff, making things look pretty, or letting people play around, dynamic illustrations make your WordPress site more interesting and fun to use.
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User-generated Content
When you encourage people to share their own content on your WordPress site, it brings your community together and makes your platform more real. By letting users leave reviews, comments, or posts, you make them feel like they’re part of something and that their opinions matter. This builds a lively community around your brand. User-generated content also shows others that people like what you offer, which can help convince them to buy from you and trust your brand more. Plus, it gives you useful info about what your audience likes and wants so you can make your content and marketing strategies better suited to them.
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Live Chats
Adding live chat to your WordPress site lets you talk to visitors right away, giving them help and personal attention when they need it. It’s an easy way for people to reach out and get answers fast, which makes them happier and more likely to stick around. Plus, you can learn a lot from the feedback you get, solve problems for customers, and build stronger connections with your audience. Whether it’s for selling stuff, helping customers, or getting leads, live chat makes your WordPress site more user-friendly and helps you turn visitors into customers.
Conclusion
There is an abundance of various visual elements and tools for creating them on a WordPress website; the question is only which element to integrate. Depending on the goals and design of your website, you can choose the most suitable elements, that are not only beautiful but also helpful.
So, always experiment and add interaction and innovation to improve your visitors’ user experience!